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Making things worth loving

Horrible Design is a graphic design and branding agency based in the fresh Pacific Northwest. Using a flexible, artistic design aesthetic, we create visuals that best communicate your values to your audience.

Featured Projects

Palouse Virtual Care

The logo for Palouse Virtual Care combines the classic shape of a medical cross with the rolling hills of the Palouse region.

The Divine Comedy Book Covers

Roman Roads Media requested book cover art and design for a new translation of Dante’s Divine Comedy. We based the digital paintings on three of Gustave Doré’s woodcuts.


O4K9 – Obedience for Canines – is a dog training service founded by a former Marine. The rebranded logo is stripped-down and solid, representing the miliary precision of the company.

The Journey Church

The Journey Church is a traveling ministry that connects people with Jesus and with local Christian communities. The church requested a simple, striking logo and brand system that captures the spirit of adventure and discovery.

Moscow Report

A local news service, Moscow Report requested a classy logo and branding system that paid homage to our small town of Moscow and stood out above the competition.

Golden Flames

Golden Flames is an album by singer-songwriter Tabitha Mock. The album explores themes of family, story, and being a light in the darkness. We had the honor of designing the exterior and interior CD artwork.

“Joey helped me with a number of projects, from a short film storyboard to a publication logo to the look and design of my professional website. On every single one of them, his design work made me look amazing.”

– Curtis M

Offerings and Pricing

Logo and Branding Service


Good branding creates a bridge between you and your audience. The logo creation process includes a discovery meeting, research, three rounds of iteration and feedback, and delivery of primary logo and all appropriate logo variations.

Other options available depending on budget.

Book Covers and Posters

Starting at $550

We at Horrible do, in fact, judge a book by its cover. The creation process for book covers and posters is similar to the logo creation process outlined above.

$550 for up to 10 hours of design. Additional labor is $65/hour.



Looking for illustrations, CD art, website design, or anything else? Contact us and we’ll talk!

“When I asked Joey to create a logo for my business, I had a difficult time putting words to what I was mentally picturing. Joey was able to ask all the right questions about what I was trying to communicate with my logo and explained his design process in a way that I still had control over the design. He created a logo that was better than what I was picturing and has received a lot of attention.”

– Nate J

Want to discuss a project? Let’s talk: